Welcome to Altrad Generation! We are a dynamic and forward-thinking company dedicated to shaping the future of industries through innovation, collaboration, and excellence. With a rich history and a commitment to pushing boundaries, we have established ourselves as a prominent player in the ever-evolving landscape of industrial solutions.

Our Mission

At Altrad Generation, our mission is to revolutionise industries by providing cutting-edge solutions that drive growth, efficiency, and sustainability. We strive to empower businesses across various sectors to thrive in the face of challenges, embrace opportunities, and create a positive impact on their communities and the world at large.

Our Vision

Our vision is to be the catalyst for transformation in the construction industry. We envision a future where technological advancements and human ingenuity come together to achieve unprecedented levels of productivity, safety, and environmental responsibility. By relentlessly pursuing innovation and fostering collaboration, we aim to set new industry standards and inspire others to join us on this journey.

What Sets Us Apart

Innovation at the Core: Innovation is the heartbeat of Altrad Generation. We invest in research and development, constantly seeking novel solutions to complex challenges. Our teams of experts work tirelessly to create products and services that exceed expectations and drive progress.

Best Quality:

We work closely with our suppliers to ensure consistent product quality every time. All our products are specified to meet or exceed statutory requirements, and verified by our Quality Assurance team.

Best Availability

Our nationwide branch network, transport fleet and stock holding ensure we can supply your equipment needs. What, When and Where you need equipment.

Best Partnership

We can take care of all your equipment needs; supplemented by a full range of engineering, design, specification and business services. Our focus is to work together, supporting the growth of your business.

Best Prices

Our global supply chain, purchasing and lean business means we don’t pass on unnecessary costs to you. We aim to provide consistently low prices and the best value when you buy or hire from us.

Our Services

Industrial Solutions: We offer a comprehensive range of industrial solutions, including cutting-edge machinery, advanced automation, and data-driven analytics. Our solutions optimize production processes, improve efficiency, and enhance overall operational performance.

Engineering Expertise: Our team of experienced engineers specializes in designing and implementing bespoke solutions for complex challenges. From concept to execution, we ensure that every project is a success, meeting the highest standards of quality and safety.

Consulting and Advisory: Altrad Generation provides strategic consulting and advisory services to help businesses navigate change, overcome obstacles, and unlock new opportunities. Our industry insights and actionable recommendations drive growth and competitiveness.

Training and Education: We believe in empowering the workforce of tomorrow. Our training and education programs equip individuals with the skills and knowledge needed to excel in a rapidly evolving industrial landscape.

Join Us in Shaping the Future

Altrad Generation invites you to be a part of the journey toward a better tomorrow. Whether you're a business looking to innovate, a professional seeking to make an impact or an advocate for sustainable progress, we welcome you to join us in shaping the future of industries. Together, we can create a world where innovation knows no bounds and challenges are transformed into opportunities.